Mall of America Rebrand

What’s old is new again, never going out of style.

By Duffy & Partners May 15, 2013 Comments (1)

Fisher Price: The Joy of Learning

Designing a tool to make shopping easier.

By Tricia Davidson Mar 11, 2013


Fisher Price: The Packaging System

Simplify & Unify.

By Tricia Davidson Mar 11, 2013

Brewery Ommegang

Our latest design offering comes by the case.

By Joseph Duffy Aug 30, 2012 Comments (2)


Hillshire Brands

Proud to Rebrand

By Nancy Kullas Jun 5, 2012

Everyone's A Designer.

A Forbes CMO Network piece.

By Joe Duffy May 31, 2012


Speaking to Idiots.

A Forbes CMO Network piece.

By Joe Duffy Dec 12, 2011


Cause Branding

A natural extension

By Tricia Davidson Apr 12, 2011


Tibor Kalman vs. Joe Duffy Revisited

"The mother of all design debates."

By Valerie Reupert Apr 7, 2011 Comments (1)

Design Icon Joe Duffy

The most important skills a designer can acquire.

By Valerie Reupert Apr 5, 2011


Locally Sourced Food

The race for green is a race with no finish line.

By Valerie Reupert Mar 29, 2011 Comments (5)


How Magazine's January Issue "Common Ground"

“We have clients who are bold, brash and opinionated, while others are meek, mild and couldn’t be nicer—and everything in between. The best designers learn to communicate in that particular person’s language.” Joe Duffy




Blue

One day a couple weeks ago my daughter asked why it is that you can only find things in “4 shades of blue.”

By Tricia Davidson Sep 10, 2010 Comments (3)

Green Bike Invasion is Here

Close to 2 years ago John Munger and Bill Dossett came to D&P to discuss an idea that Minneapolis Mayor R.T. Rybak had - bringing a bike share program to our city. At this point we were basically starting from scratch. Their direction was to make it happen, period.

By Joseph Duffy Jun 18, 2010


News on New French Bakery

The new, shippable display tray designed for New French Bakery was able to reduce corrugated use by 30%, saving resources and passing the savings on to consumers. Read more results, as published in the Feb 2010 article in Baking & Snack.


DesignArt

I recently finished my latest painting, a portrait of a friend/client’s daughter, “Sarah.”

By Joe Duffy Feb 3, 2009



Why the Democratization of design is a good thing -- really

Read Joe's view on the power of design.

Being a Brand

Designing a brand. Being a brand. Not marketing a brand.

By Tricia Davidson Sep 5, 2007 Comments (3)


When the eye inspires people to speak.

There is nothing more powerful than the words you hear from people you trust and respect.  In fact, research indicates that a word of mouth recommendation is the number one factor in persuading someone to try a product.  Design can create the ripple effect that gets people talking about your product and allows your marketing budget to actually decrease.

Designing for the Times. Design Management Review

It's the Information Age, or the Age of Information Overload-whichever you prefer-and the context for design is also changing. In the quest to get closer to customers, designers need to be aware of trends that interfere.


Ad Age Wakes Up To Ad Clutter

The bible of the advertising industry declares "the ad business is crushing itself under the weight of it's own messaging."

Duffy & Partners Featured In Showroom Magazine

Sweden's leading on-line magazine devoted to creativity features a "chronicle" entitled "It's Design's Time."


China Post #2

2 Campaign Briefs – Over 3,000 Entries

This year’s entrants in The One Club China student and young professional workshops were given a choice between 2 assignments, one for Mastercard, based on the successful “Priceless” campaign and one for a pro-bono campaign that promotes hybrid technology.


This year's entries were up from last year and came in from advertising and design programs in 33 of China’s provinces. This year, as well as last, we included a category for young professionals in both disciplines.

By Joe Duffy Dec 1, 2006

Multiplying Your Return on Investment Begins with Branding From the Inside Out

Three words—return on investment. Simple enough to understand. Isn’t it the equivalent of the amount of sales required to recuperate the cost to successfully market a product or service? It’s time to think again. Today marketers need to consider these four steps in building your brand to deliver ROI in a changed world of marketing.

By Tricia Davidson Nov 29, 2006 Comments (2)