Mall of America Rebrand

What’s old is new again, never going out of style.

By Duffy & Partners May 15, 2013 Comments (1)

Booming Bloomington

Rebranding the Bloomington Convention & Visitors Bureau

By Duffy & Partners May 3, 2013 Comments (2)


Process Journals—Slow & Low

The nuts and bolts behind an all-American whiskey.

By Duffy & Partners Mar 29, 2013

Summit Brewing Company Debuts New Logo

Rebranding the Summit Brewing Company

By Nancy Kullas Feb 21, 2013


Educate A Child

The hope for a better future begins with children.

By Tricia Davidson Nov 26, 2012


New Case Study :: AmLactin

Specially formulated. Clinically proven.

By Tricia Davidson Jul 9, 2012

Process Journals—Society for Rational Dress

Behind the scenes at D&P.

By Valerie Reupert Jun 8, 2012


Hillshire Brands

Proud to Rebrand

By Nancy Kullas Jun 5, 2012

Why The Best Brands Eventually Leave Their Names Behind. Part 2

Branding giant Joe Duffy looks at the world's most powerful brands and how they've evolved to the point of "wordlessness."

By Joe Duffy Jan 3, 2012 Comments (1)



Cause Branding

A natural extension

By Tricia Davidson Apr 12, 2011

Design Icon Joe Duffy

The most important skills a designer can acquire.

By Valerie Reupert Apr 5, 2011




Best Things

By Tricia Davidson Dec 21, 2010



Calling all Captains! Captain Morgan is at Target Field

When you go to a home Twins game at the new Target Field, be sure to check out the Captain's Deck.


News on New French Bakery

The new, shippable display tray designed for New French Bakery was able to reduce corrugated use by 30%, saving resources and passing the savings on to consumers. Read more results, as published in the Feb 2010 article in Baking & Snack.


New Minute Maid design hits the shelves!

Coca-Cola just announced the new packaging designs for Minute Maid juices which are available around the world starting this month. Look for our latest work in your grocer's juice aisle!

A Saloon Keeper's Son

Barkeeping and branding are both in my blood...and have more in common than you might think.

By Joe Duffy Nov 5, 2009


Duffy & Partners Announces New Identity and Design for New French Bakery

Giving Push to Brand Helps Company Make Dough During Recession

By Tricia Davidson Sep 14, 2009


25

A new gallery at www.duffy.com

By Tricia Davidson Mar 16, 2009 Comments (1)


Duffy & Partners Creates Cohesive Branding for Jerky Snack Brands

Pioneer beef jerky products bring new, bold attitude to the shelves.

By Tricia Davidson Mar 16, 2009

Duffy & Partners Adds Key Ingredient to Wolfgang Puck Brand Identity

A gourmet experience consumers can share and savor from the comfort of home

By Tricia Davidson Mar 9, 2009


Pie in the sky… or air pollution?

I had the good fortune of leaving the frozen tundra a few weeks back and traveled to sunny San Diego to address the local creative community and to visit our client, Jack in the Box. We spent one full afternoon visiting various restaurants that had installed our new design in various signage formats.

By Joe Duffy Feb 23, 2009 Comments (2)


Tall Tales now being told.

The successful partnership of Webb Restaurants and Duffy & Partners debut a new restaurant for Gander Mountain - the leading outdoor sports retailer.

D&P Designs New Brand Language For Nation's Largest Non-Profit Devoted to Social Change

New branding for Points of Light Institute and Hands On Network was unveiled at the National Conference on Volunteering and Service in Atlanta on June lst.


D&P Creates A Bold New Health Care Brand for Kardia Health Systems

Kardia Health Systems' new brand langugage — designed by Duffy & Partners — is designed to communicate how cardiology care is being reinvented by new technology.

Graphis Logo Design 7

Pity the poor logo, called upon to do so much, in oh so little space, in brevity of line, in never enough time. Expectations at impossible levels, minimal, miniature, minute, expressing everything that is known, about a product, a service, a company, an earth altering idea, a country? We want logos to change the face of time, reverse men’s fortunes, erase national debts, for crying out loud – all in the blink of an eye.


Basin White Featured in "On The Road" TV segment

Basin White is an elegant extension of the Basin brand.  Located on the mezzanine level at Disney World's landmark Grand Floridian Resort and Spa, Basin White offers giftable bath and beauty products that combine modern design with Victorian charm. 

Duffy & Partners' Award Winning Recognition in Graphis 2007 Logo Design Show

7 logos designed by Duffy & Partners win Gold Awards, with a Platinum Award going to D&P for its own logo.


Mona Lisa Suites Hotel Nearing Completion

Designed in a collaborative partnership with Morris Adjmi Architects, Duffy & Partners work on the new suites hotel in Celebration, Florida will soon be opening for business.

Duffy & Partners designs the Wellmune brand for Biothera

The award winning innovative new ingredient brand is clinically proven to help enhance the immune system.  Wellmune will be made available through many popular foods and beverages in the near future.


Aveda Introduces AM.

The fact is that men and women are different. So it may not surprise you that their hair and scalp care needs vary, too. Duffy is proud to introduce our newest work for Aveda: AM.

Duffy & Partners new designs for Aveda Men is on its way to a fine salon near you.

Bahamas Case Study Featured In Two New Branding Books

"the power of this identity is that it is not just a logo but a flexible, visual language with infinite applications.  It's authenticity guarantees that the experience will match the perception."

 Alina Wheeler in Designing Brand Identity


Thymes: A Makeover To Stay Ahead Of The Marketplace.

The fruitful efforts of a long-term partnership bore a refined name and identity as well as revitalized packaging for many existing products, as well as new products and packaging solutions.

By Nancy Kullas Mar 30, 2007 Comments (2)

Duffy & Partners Brands the Future of Video for V.I.O.

Duffy and Partners unveils the new brand identity program for V.I.O.


When Less is More.

Susan G. Komen for the Cure.

A story of integration, synthesis and leadership.

Food & Wine Features Mill City Farmers Market

Minneapolis Farmers Market On The Magazine's List of "100 Tastes You Must Try In 2007"


A New Look for Fresca

To offer consumers a fresh alternative to Diet Coke, Coca-Cola chose to revitalize Fresca, a 39-year-old existing brand, rather than introduce a new one. The new Fresca design better captures a more modern and sophisticated expression of the brand.

Myndology Launches New Muse Line

New products, new styling, new colors, new stores.
Just in time for holiday shopping.


Creating a Branded Experience: The Bahamas

The primary identity for The Islands Of The Bahamas presents a vibrant expression that reflects the multiplicity of destinations and personalities.

Branding a Charitable Event: EDS Byron Nelson Championship

EDS turned to Duffy & Partners to create an identity and unique branded applications to reflect the humility and integrity of this once-in-a-lifetime partnership with Byron Nelson. It was an opportunity for us to pay tribute and keep alive the legacy of golf’s greatest hero.